Last week’s move by Chipotle is a great preview of how corporations may someday keep each other in check without tight regulation as they compete to outdo each other’s social impact. This entry is an excerpt from my book Corporate Empathy that you can read or watch below. America’s Constitution created a republic and adopted capitalism as …
This week Chipotle has made another move in their campaign to change the course of corporate agribusiness and continues to expand a brilliant case study in brand development. After the success of last September’s Scarecrow the restaurant chain has stepped into new territory again by debuting an original comedy series “Farmed and Dangerous” on Hulu and Hulu …
In early February we were celebrating Facebook’s 10th anniversary by sharing “Look Back” videos automatically generated by Facebook. On the surface these movies are simply the result of a computer algorithm pulling data from our Facebook timeline and interactions over the past decade. However, when we peer deeper into the roughly 3,650 days that have …
UPDATE: I just became aware today of JCPenny’s reintroduction of appliance sales a few months back in January 2016. Almost exactly two years after I published this suggestion below about letting companies die and brands to evolve. The announcement by JCPenney this week that they will close 33 stores and lay off around 2,000 employees is generating a …
Last week Gary Vaynerchuk, author of Jab, Jab, Jab, Right Hook and The Thank You Economy posted an insightful article to LinkedIn about a dramatic shift that our society is experiencing right now that can be observed readily in pop culture and consumer marketing. In Youthification. It’s a Word Now, Vaynerchuk refers to the shift as “youthification” and …
Since the 1960s Milton Friedman taught economics at the University of Chicago’s College of Economics and was even awarded a nobel prize for his theories. I highlighted in November that he was not the only one with a idea and that sometimes the wrong ideas win. Unfortunately Friedman’s theories did win and the MBAs influenced …
A cousin posted a link to this driving safety PSA from New Zealand and since it’s been quite a while since I have covered PSAs of any kind I thought it might be a topic to resurrect if you will pardon the pun. In a change from the typical Final Destination format of other driving …
Often we are shown the differences between how rich and poor people think, act, and react to certain life events and situations. “Wealthy people think… while poor people think…” etc. In an NPR interview last week Sendhil Mullainathan begins to look at some of the ways we think alike. [Mullainathan], A Harvard economist finds there are psychological …
November 16th marked the seventh anniversary of the death of economist Milton Friedman, whose influence on the world’s economy through his teachings at the Chicago School of Economics was profound – he was awarded the 1976 Nobel Memorial Prize in Economic Sciences. Friedman is most commonly recognized for his commentary on the primary purpose of …
Amazon’s more than 1,000 full-time jobs with comprehensive benefits at new fulfillment centers in Hillsborough County and Lakeland, Florida are welcomed additions to central Florida’s economy right now as the economy continues to recover. However while we can celebrate a win let’s remember that unless we keep evolving and bringing innovation to the I-4 corridor this …