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Vinny Tafuro

Visionary. Futurist. Economist.

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Category: Advertising

September 24, 2013Advertising, Conscious Capitalism, Corporate Empathy

Corporate Citizens: Rights, Freedoms… and Responsibilities?

For over two centuries capitalism and the companies that people have formed under the free enterprise system have been on a journey. That journey has taken a legal entity, the corporation, from one that had typically been chartered for a […]

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September 15, 2013Advertising, Conscious Capitalism, Corporate Empathy, Health & Wellness

Chipotle Shows Tough Side of Conscious Capitalism

I’m often asked when discussing Conscious Capitalism if and how in fact this bold idea will really change long standing practices in the business world that many people have begun to just accept as “the way things are” instead of […]

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November 1, 2011Advertising, Business, Journalism

St Pete Times Re-brands to Tampa Bay Times – Can the Tribune Survive?

It’s not often we get to say simply, “I was right” but this morning I woke to some exciting news in an email blasted letter from Times Chairman and CEO Paul Tash. As I predicted in September here, the St Petersburg […]

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June 27, 2011Advertising, Business, Internet

Doing Business in the Monarchy – Is the Fourth Largest Country Safe for Small Business?

Facebook, often compared in user size to a country would be considered a monarchy, dictatorship or at best an oligarchy. How long are American small businesses safe to operate free of potentially huge taxes (i.e. fees) or other business killing regulations?

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June 3, 2011Advertising, Business

Crispin Continues Proving Great Ads Can’t Hide Bad Products

This week Burger King announced they would be replacing Miami’s Crispin Porter + Bogusky with agency McGarryBowen after a two month agency review process. The change is not a surprising corporate reaction considering Burger King has consistently lost market share […]

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June 1, 2011Advertising, Business, Internet

Social Media & Internet Marketing experts – Where did they come from?

I found an article last week and decided today was a good day to post my thoughts on the subject. Prompted by the Internet marketing sales pitch I’ve had to endure hearing at a nearby table while sitting in a […]

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May 20, 2011Advertising, Humor

Has The Captain Put Away His Toys?

Last year some friend discussed on Facebook the merits of the Cruzan 9 rum campaign that ran in select cities. Because Tampa was one of the cities targeted and has a love affair with pirates the subject was particularly of […]

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May 20, 2011Advertising, Government, Internet, PSA

NPR on CDC’s Zombie Campaign: The Cranberries Rise Again

I saw the Zombie Apocalypse post in my Facebook news feed this morning and did not fully realize at first that I was in fact on the CDC website. There are all kinds of emergencies out there that we can […]

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May 18, 2011Advertising, Internet

Google’s Success Included Stickiness

Came across the article, Why Google Succeeded Where Other Search Engines Failed, from an Inc. Magazine Facebook post and was immediately struck with an irony to share. Aside from better search results the following is strongly credited for Google’s success. …there was […]

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November 4, 2010Advertising, Business, Internet, Politics

Facebook sweeps Foursquare in 2010 midterms with 2010 election badge

November 3, 2010 – United States – In an unprecedented come-from-nowhere campaign strategy Facebook swept the 2010 midterm election clearly demonstrating the social network’s flexibility and dominance over other social networks. Foursquare was an early favorite of political and social […]

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Testimonials

I never would have guessed how enlightening it was...

I went into my Personal Futures Session with Vinny not knowing what to expect. I never would have guessed how enlightening it was to begin laying out what I want to see for myself and loved ones. Vinny did an amazing job at pulling this out of me without telling me what I wanted. If you are at a transition point in life, or even if you are doing well, but know there is something more out there, Vinny's Personal Futures Session may just be what shows you the way. – TM

A much better idea of what I want to do...

I just turned 40 and my life is going through some major life changes. I wasn't really sure what direction my life was headed, much less how to get there. It honestly left me feeling kind of stuck and like my life had no direction. The Personal Futures session with Vinny Tafuro was truly what I needed. It helped me to gauge where in my life I was and gave me a framework for how to think about my future and which direction I want my life to go. Now I have a much better idea of what I want to do and what steps I need to start taking to get there. I am grateful for feeling like I can now move forward with my life. – HL

The future is far less terrifying...

I have ADHD and have so many plans, desires, and needs going through my head but have such a hard time focusing enough to put everything in order and definitely see the forest and not the trees. I'm also self-employed with two businesses so I have a lot going on which compounds this issue.

Vinny really took the time to listen to my needs and to get to the core of my values before we even began the process. We widdled down to three overall subjects then widdled those down to goals I can aim for over different points in time then finally widdled them down to easy tasks I can start within the next 24 hours. I work best with a checklist of tasks and it was extremely helpful to have someone help me lay it out. The future is far less terrifying and I can actually see a plan for myself for more than the next year or two. I'm incredibly thankful for Vinny's expertise and encouragement. – LP

This exercise was eye-opening, to say the least!

I am a personal development junkie as I am an entrepreneur and a business educator. Always looking to improve. I thought I had done it all. (i.e. goal setting exercises, vision boards, etc.). Doing the Personal Futures program was the best I have ever done. It allowed me to dive a bit deeper into my true desires and goals that the other methods haven't done. I highly recommend the 1-on-1 program so that you have that extra 3rd-person perspective that is able to see the things right in front of you that you couldn't see on your own." – SS