The article today on political consultant Mich Kates highlights a point that seems to indicate a change in local political races going forward. The Beckner campaign tapped another, relatively inexpensive, means of reaching voters. While he raised nearly $200,000, the campaign spent none of it on television and little on the radio. While I do not …
Category: Advertising
Edgy organ donor ad teases with brilliant cruelty
In case you think I’ve gone too political this week, although electing a President might allow for that, I do have this tidbit from Belgium courtesy of AdRANTS. Sex sells and using innuendo to promote organ donation is creative, edgy and hopefully effective.
Obama, Congress and the ad industry
With the election of Obama this week Advertising Age has reported that our industry could feel some “pain” under the new administration. “Fasten your seat belts. It’s going to be a bumpy ride,” said Dick O’Brien, exec VP of the American Association of Advertising Agencies. Much of the needed health care reform our country needs could …
Does Greenpeace JFK video cross line?
A Brandweek article today reported that JFK Footage is recycled by Greenpeace in the name of stopping global warming. As part of its “Energy [R]evolution” push, one of the 35th presidents’ most famous speeches is altered to deliver a message about the dangers of global warming. It says:”When man first walked upon the moon it …
Apple responds to Microsoft
Apple came out with an ad that answers the “I’m a PC” campaign launched by Microsoft and does so very effectively in my opinion. Will CP+B retaliate and start a brand war or try something else? Maybe the next ads will show that a Windows PC costs less and have Bill Gates slipping money into strangers …
Another battle won in the war on Spam
The Federal Trade Commission claims to have shut down a huge spam operation that may be have been responible for up to a third of the world’s spam. The FTC said it has shuttered an operation that sent billions of spam messages around the world directing consumers to Web sites, and that the operation was …
Final Destination Style PSA’s
For anyone who was a fan or just happened to see any of the soon to be four Final Destination movies you know the visual effects. I discovered the following European PSA that uses a very visual and emotional message to combat speeding. The video reminded me of a series of videos by the Ontario Workplace Safety …
American cheeseburger illustrates hastiness of bailout
While I watched our US Senate sell itself out to the banking industry last night I was becoming more and more frustrated with how this crisis seems to be playing out. Libor or Lemming? I am newly familiar with an obscure term called the Libor Rate or London Interbank Offered Rate, which is the rate …
Ad 2 Tampa Bay’s AdCast – Ad Insight: I’m A PC
Vinny Tafuro discusses the Crispin Porter + Bogusky advertising campaign, Life Without Walls, for Microsoft with AdCast cohosts Carl Vervisch and Cris Vatalaro.
Hijacked Billboards
Last week Arby’s hijacked billboards around Atlanta during rush hour to remind drivers they should be ‘thinking Arby’s.’ I am not fan of Arby’s at all but the ballons are pretty cool.